EMOM Fit

Startup Idea: A subscription-based fitness platform offering structured fat loss programs with 10-minute EMOM workouts and low percentage lifts, suitable for beginners and those with time constraints.

Pain point: People who are looking for an effective fat loss program with structured workout routines and low time commitment.

Categories
Weightroom Health & Fitness Subscription-Based Platform Workout Routines Fat Loss Programs
Idea Generated From
Reddit Post: RPM - Reps Per Minute by Brian Alsruhe [Program Review]
Potential Monthly Revenue
$15000

Fitness Platform Business Plan

Overview

Our business idea is to create a subscription-based fitness platform that offers structured fat loss programs. The programs will include 10-minute EMOM (Every Minute on the Minute) workouts and low percentage lifts, making them suitable for beginners and individuals with time constraints.

Target Market

Our target market includes busy individuals who struggle to find time for longer workout sessions, beginners who are looking to start their fitness journey, and those specifically focused on fat loss.

Revenue Streams

  1. Subscription Fees: Customers will pay a monthly subscription fee to access our platform and workout programs.

Marketing Strategy

  1. Social Media Marketing: Utilize platforms like Instagram and Facebook to promote our service and engage with potential customers.
  2. Influencer Partnerships: Collaborate with fitness influencers to reach a wider audience.
  3. Free Trial Period: Offer a free trial period to attract new customers and showcase the value of our programs.

Financial Projections

  • Monthly Revenue Goal: $15,000
  • Monthly Expenses: $5,000 (including platform maintenance, marketing, and personnel costs)
  • Projected Monthly Profit: $10,000

By offering convenient and effective workout programs tailored for fat loss, we aim to attract a large customer base and establish a profitable subscription-based fitness platform.

Estimated MRR: $15,000